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Indianapolis (06/01/07) - Kenra, the upscale brand of professional hair care now provides even more options for versatile hair styling. As a leader in advanced-formula styling aids, Kenra announces the launch of Clear Paste and Creme Paste – two unique new styling aids designed to let you choose the finish you want and the look you desire. Both provide a flexible hold factor for maximum style control – Clear and Creme Paste let you choose between an Ultra Matte Finish or High Gloss Shine – the decision is yours!

Clear Paste’s transparent gloss formula finishes any hairstyle with high shine and moveable texture. Unlike stiff gels or serums, Clear Paste is uniquely formulated for versatile styling that can be changed time and time again. With no chance of build up, Clear Paste offers maximum style control, while hair stays pliable, manageable and full of texture and shine.

For textured looks, apply a small amount of Clear Paste into damp hair with fingers, and work any style into place. For a sleeker, smoother look, product can be applied generously, and worked through hair with fingers, a brush or comb. Key ingredient Squalane, a natural emollient derived from olive oil, and high-grade moisturizers, humectants, and copolymers provide optimum shine and finish with no build up or residue. Clear Paste leaves hair feeling light, manageable and easy to style and full of shine.

For those looking for a matte finish with flexible hold, Creme Paste is the latest alternative to traditional waxes or pomades. The unique creme-based formula, containing Carnauba wax, purified Lanolin and Hydrolyzed wheat protein improves the appearance of damaged hair, while giving any style bold definition, texture and control. To use, emulsify a small amount of Creme Paste into the palm of your hand and work through damp or dry hair. Creme Paste’s matte finish and flexible hold let you control the style you want, and get the look you desire.

Kenra Clear Paste 2 oz. – SRP - $13.00
Kenra Creme Paste 3.4 fl. oz. – SRP $13.00

For over 50 years, Kenra has formulated and manufactured innovative and upscale haircare products in their own laboratories, using only the finest ingredients available. Hair stylists and their clients have long known Kenra for producing the highest quality products in the professional salon industry. Based in Indianapolis, Indiana, Kenra is committed to delivering the highest quality products to stylists and customers alike. Kenra is sold exclusively in fine salons throughout the United States and Canada. Kenra does not test its products on animals and uses recycled materials in its packaging. For a salon in your area, please visit ourSalon Locator, or call 1-800-428-8073.

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